Minami Tanaka
Start caring for your unique hair type.
Soft & Moist
Airy & Smooth
Straight & Sleek

Choose by hair type, transform hair quality*1, the new Je l'aime Relax.

Now with a new detangling formula containing 100%*2
organic manuka honey.
Our improved proprietary hair quality*1 repair
mechanism eliminates problems
and keeps locks manageable.
For hair that looks perfect from any angle.
Formulated with a non-silicone*3 and
sulfate-free (sodium laureth sulfate, etc.).
*1 Refers to how the hair feels, such as the smoothness and hydration
*2 The type of honey formulated
*3 Shampoo only

Many women suffer from hair quality problems

86.5% are dissatisfied with their hair quality
It's dry and frizzy
It doesn’t style well
It’s not as manageable as I'd like
It’s not as manageable as I'd like
It doesn’t feel pleasant to the touch

Je l'aime Relax has a 100%*2organic manuka honey detangling formula that moisturizes from the core
for easy hair manageability!

*2 Types of honey formulated

Manuka honey

Manuka honey

Made using honey from manuka flowers, a renowned natural honey.
It's both powerfully moisturizing and hugely popular as an edible honey.

There’s more!

Each shampoo is made with special cleansing ingredients for different hair types,
making locks tamed and manageable with every wash for a well-defined silhouette.

Minami Tanaka

With a light and calming fragrance

Floral honey

Floral honey fragrance
made with natural ingredients

Floral honey

Be more beautiful starting from your hair quality*1 with Je l'aime Relax.

Shampoo / Treatment-in conditionerwith our improved proprietary hair quality*1 repair mechanism

  • Waves, flip-outs

    Straight & Sleek

    For silky-straight hair

    Straight & Sleek

    Caring for this hair type

  • Stiff, frizzy

    Soft & Moist

    For ultra-hydrated, soft hair

    Soft & Moist

    Caring for this hair type

  • Fine, tangled

    Airy & Smooth

    For smooth hair with volume

    Airy & Smooth

    Caring for this hair type

Hair typeWavy, flipped-out hair

Step 1

100%*2 organic manuka honeyto detangle hair

Softening and detangling hard-to-handle hair
creates a manageable base.

Step 2

Betine cleansing ingredient that
moisturizes while washing

It's best to leave wavy, flipped-out hair sleek and light after washing!

Step 3

Cuticle care ingredient to improve hair quality*1

Hair quality is dependent on the all-important cuticle.
The cuticles of wavy and flipped-out hair tend to peel, so they need proper care.

Step 4

Sleek Coat ingredient

This gives hair a sleek texture.

Step 5

Dryness repair & manageability makeover

Formulated with hydrolyzed hyaluronic acid to treat frizz,
plus peach oil and fulvic acid-packed humus extract to moisturize, leaving hair glossy and manageable!

arrow

Locks are transformed into
silky-straight hair!

Straight & Sleek

View product lineup

Hair typeStiff, frizzy hair

Step 1

100%*2 organic manuka honeyto detangle hair

Softening and detangling hard-to-handle hair
creates a manageable base.

Step 2

Amino acid cleansing ingredient
that moisturizes while washing

It's best to leave stiff, frizzy hair gently moisturized after washing!

Step 3

Cuticle care ingredient to improve hair quality*1

Hair quality is dependent on the all-important cuticle.
The cuticles of stiff and frizzy hair tend to be hard, so they need proper care.

Step 4

Moist coat Ingredient that memorizes hair quality*1

This gives hair a moisturized and soft texture.

Step 5

Dryness repair & manageability makeover

Formulated with hydrolyzed hyaluronic acid to treat frizz,
plus peach oil and fulvic acid-packed humus extract to moisturize, leaving hair glossy and manageable!

arrow

Locks are transformed into
ultra-hydrated and soft hair!

Soft & Moist

View product lineup

Hair typeFine, tangled hair

Step 1

100%*2 organic manuka honeyto detangle hair

Softening and detangling hard-to-handle hair
creates a manageable base.

Step 2

Taurine cleansing ingredient that
moisturizes while washing

It's best to leave fine, tangled hair silky-smooth after washing!

Step 3

Cuticle care ingredient to improve hair quality*1

Hair quality is dependent on the all-important cuticle.
The cuticles of fine and tangled hair tend to be thin, so they need proper care.

Step 4

Smooth coat ingredient that memorizes hair quality*1

It gives hair a light and smooth texture.

Step 5

Dryness repair & manageability makeover

Formulated with hydrolyzed hyaluronic acid to treat frizz,
plus peach oil and fulvic acid-packed humus extract to moisturize, leaving hair glossy and manageable!

arrow

Locks are transformed
into smooth hair with volume!

Airy & Smooth

View product lineup

LEFT
RIGHT

* Regarding how hair feels, like smoothness and hydration

Straight & Sleek

Transform wavy, flipped out locks
into silky-straight hair

Shampoo

Shampoo

Shampoo (Straight & Sleek)

500 mL / Refill 360 mL

Hair Conditioner

Treatment in Conditioner

Hair Conditioner (Straight & Sleek)

500 mL / Refill 360 mL

Trial Set

Trial Set

Shampoo & Hair Conditioner
Trial Set (Straight & Sleek)

10 mL+10 mL

Soft & Moist

Transform stiff, frizzy locks
into ultra-hydrated, soft hair

Shampoo

Shampoo

Shampoo (Soft & Moist)

500 mL / Refill 360 mL

Hair Conditioner

Treatment in Conditioner

Hair Conditioner (Soft & Moist)

500 mL / Refill 360 mL

Trial Set

Trial Set

Shampoo & Hair Conditioner
Trial Set (Soft & Moist)

10 mL+10 mL

Airy & Smooth

Transform fine, tangled locks
into smooth hair with volume

Shampoo

Shampoo

Shampoo (Airy & Smooth)

500 mL / Refill 360 mL

Hair Conditioner

Treatment in Conditioner

Hair Conditioner (Airy & Smooth)

500 mL / Refill 360 mL

Trial Set

Trial Set

Shampoo & Hair Conditioner
Trial Set (Airy & Smooth)

10 mL+10 mL

Hair Mask

A new way to care
for your hair type.
Our Hair Mask locks in the
perfect hair quality*.

  • Damage repair
  • Moisturizing
  • Heat protection
  • Color care
  • Humidity protection

Lock in hair quality* after
shampoo and conditioning.
For tameable hair that stays
manageable for 24 hours.

Detangling formula × Quality lock
Deep damage
repair
Ethyl olivate
Dryness repair
& moisturizing
Hydrolyzed hyaluronic acid
& moringa oil
Hair gloss
Hair Gloss Ingredient
Lasting
manageability
Peach oil & humus extract
with fulvic acid
Trial Set

Hair mask

Quality* Lock Hair Mask

230 g

*Regarding how hair feels, like smoothness and hydration