Products Line Up
About Je l’aimeAll that your hair wants is here.
Non-silicone and sulfate★ free products that soothe hair and scalp.
Original formulas that target the hair troubles of modern women—damage and hair quality.
The most supreme sensations, and the most ideal finishes.
Love your hair exactly the way it wants with Je l'aime.
Shampoo that is gentle on hair
We aim to create shampoo that is stress free and relaxing to use,
and that leaves your hair feeling perfect.
Je l'aime values the importance of gently washing hair, and develops products
with high standards for cleansing ingredients,
lather buildup, complete rinsing,
how the products feel to use,
and how moisturizing they feel.
Our sulfate★ free & non-silicone formulas
To better meet the needs of more people with hair troubles,
in spring 2020, Je l'aime advanced to a new stage.
The two major hair concerns of Japanese women are damage and quality.
With this as our focus, the brand has been born anew.
Je l'aime indulges both your hair and soul with the finest hospitality (formula),
the highest quality (texture), and maximum performance (outcome).
It transforms locks into sublime hair that is just irresistible to the touch.
Je l'aime has evolved, to become a hair care brand that loves all women's hair.
Enjoy even the fragrance of hair care,
made with natural ingredients.
Scent is really important when choosing a shampoo, right?
No matter how great a shampoo is, if it doesn't smell good it's hard to continue using.
And when you find a smell you like, it's as if you get something a little extra out of it.
We want to make your everyday hair care even more enjoyable with the fragrances of Je l'aime.